Real Estate Training

By Mike Ferry Page Updated 8/5/2014

Audio Downloads

TitleAudio Files
Creating a Business Plan Audio DownloadDownload ZIP File

Business Plans

TitlePDF Files
15-Month Business Plan for 2014English
15-Month Business Plan for 2015English
2015 Management Business PlanEnglish
Daily Tracking FormEnglish
Mid-Year ReviewEnglish
One Week Business PlanEnglish
Quarterly Review FormEnglish


TitlePDF Files
10 CommitmentsEnglish
11 Reasons to List During the HolidaysEnglish
18 Point Action PlanEnglish
Becoming the BestEnglish
Business Builder QuestionsEnglish
Learning Canned Presentations or ScriptsEnglish
Mike’s MandatesEnglish
Prospecting: The Never Ending ChallengeEnglish
Social Media ReportEnglish
The Commission Cutting ReportEnglish
The Do Not Call Law Report Part IIEnglish
The Mike Ferry Organization or The Competition?English
The Money ReportEnglish
The Profitability ReportEnglish
The Real Estate Coaching ReportEnglish
The Truth About Marketing ReportEnglish
Yes You Can Do 100+ Deals A YearEnglish


TitlePDF Files
40 Real Estate Objections HandledEnglish
Absentee OwnerEnglish, Spanish
Buyer ObjectionsEnglish
Buyer ScriptEnglish
Center of Influence & Past Client ScriptEnglish, Spanish
CMA PresentationEnglish, Spanish
Developing a Center of InfluenceEnglish
Expireds (Over the Phone)English, Spanish, French
FSBO ScriptEnglish, French, Spanish
Handling ObjectionsEnglish, Spanish
Just ListedEnglish, Spanish, French
Just SoldEnglish, Spanish, French
Lead Follow-upEnglish, Spanish
Listing Plan of Action (For the Client)English, Spanish
Listing Plan of Action (Scripts)English
Listing Presentation ScriptsEnglish, Spanish
MFO Listing ProcessEnglish
One Minute PresentationEnglish, Spanish
Powerful Closes For ExpiredsEnglish, French, Spanish
Powerful Closes For FSBO’sEnglish, Spanish
Powerful Closes for Listing PresentationEnglish
Powerful Closes For PricingEnglish
Powerful Closes For ProspectingEnglish, Spanish
Pre-Qualifying The Listing PresentationEnglish, Spanish
Price Objection ScriptEnglish
Prospecting – Open House ScriptEnglish
Resort PropertyEnglish

MFO Event Workbook Scripts

TitlePDF Files
CMA Presentation ScriptEnglish
COI or Past Client ScriptEnglish
Developing a COIEnglish
Expired Script (Over the Phone)English
FSBO ScriptEnglish
Handling Objections ScriptEnglish
Just Listed ScriptEnglish
Just Sold ScriptEnglish
Lead Follow-up ScriptEnglish
Listing Plan of Action ScriptsEnglish
Listing Plan of Action WorksheetsEnglish
One Minute Presentation ScriptEnglish
Powerful Closes for Pricing Presentation ScriptEnglish
Powerful Closes for the Listing Presentation ScriptEnglish
Pre-Listing PackageEnglish
Pre-Qualifying The Listing Presentation ScriptEnglish
Presenting the Offer ScriptEnglish
Price Reduction ScriptEnglish
Prospecting – COI ScriptEnglish
Prospecting – Open House ScriptEnglish
Prospecting – Sign Calls ScriptEnglish
Prospecting – Tenant Occupied Listing ScriptEnglish
Qualifying for Home and Motivation ScriptEnglish
Showing Property ScriptEnglish
Telephone Ad Call/Sign ResponsesEnglish
The MFO Listing ProcessEnglish

The Mike Ferry Organization offers a wide selection of complimentary downloads to give you easy access to our more than 39 years of successful real estate sales training and coaching expertise. Available primarily as PDF files (with the exception of the Creating a Business Plan download which features an audio format), these free downloads encompass a wide range of advice for real estate agents.

Learn to Develop Effective Business Plans That Get Results

A solid, carefully-considered real estate agent business plan can serve as your roadmap to sales success. Our free business plan downloads cover everything from how to create a weekly and annual business plan to how to effectively market your agency. Downloads for real estate business training also include useful tools to help you track and measure your progress along the way.

Download Our Informative Real Estate Selling Skills Reports

Information is power, and our complimentary reports are chock full of valuable information and Realtor tips that can make a difference in your career success. Our reports cover vital topics such as the advantages of listing during the holiday season, keeping on the right side of Do Not Call laws, the real truth about successful real estate marketing and much more.

You’ll Never Be at a Loss for Words With Our Real Estate Agent Scripts

Many agents mistakenly believe that telephone real estate prospecting scripts lead to forced, unnatural-sounding presentations that turn prospects off. On the contrary, well-developed and expertly-delivered real estate scripts help you guide your prospect all the way through the sales process while ensuring you are thoroughly prepared to handle the inevitable objections. Our telephone scripts for real estate agents will increase your confidence level when cold-calling prospects. A free MFO Realtor script to talk to real estate buyers is a valuable tool that every successful agent should have.

Take advantage of our complimentary downloads to assist you on your path to real estate sales success. And don’t forget to contact us for your free real estate career coaching evaluation!

Terms of Use: Any content that is downloaded or purchased from this site is for your personal use only, and may not be redistributed without the express written consent of The Mike Ferry Organization.

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